MediaTek Demonstrates 120 Hz Mobile Displayby Joshua Ho & Brandon Chester on January 7, 2015 5:54 PM EST
While we often don’t deeply discuss MediaTek as a company, they are a major force in the mobile space. Their SoCs are widely used in the mid-range and budget segments of the mobile market, and they have widespread OEM adoption due to their turn-key reference designs. However, despite this mid-range positioning we saw an interesting demo of 120 Hz mobile displays at their CES press event, which can be seen below.
While the video is in slow motion to demonstrate the difference, in practice the benefit of the higher refresh rate is still quite visible. Text scrolling and motion was visibly clearer and more fluid, although it’s possible that displays with poor refresh rates wouldn’t see nearly as much benefit. MediaTek claims that this feature would increase display power consumption by about 10%, although it’s unclear whether this is with dynamic refresh rate adjustment or constant refresh rate. Features like this seem to be part of MediaTek’s new strategy of bringing value to the mid-range, and it will be interesting to see if MediaTek’s focus on Asia will continue to pay off.