With the launch of their first-iteration Xe-LP architecture now firmly in the proverbial rearview mirror, Intel’s GPU division has turned its sights towards its next consumer-focused GPU architecture, Xe-HPG. Today the company has posted a very light teaser video advertising the forthcoming architecture.

The brief, 30 second promotional video highlights how Xe-HPG is built on top of Intel’s current Xe-LP architecture. And while there aren’t any concrete technical details disclosed within the otherwise abstract video, it’s notable that the video does briefly show 5 layers of blocks on the Xe-HPG chip. Assuming for the moment that Intel isn’t being quite literal here – a 5 layer GPU would be extravagant and hard to cool, to say the least – it’s more likely an allusion to the number of Execution Units (EUs) or some other aspect of the architecture.

Finally, the video also includes a short block of binary text as a further game for the audience to play.


For the moment we don’t have a solid idea of what it means. But no doubt someone will figure it out before too long.

Otherwise, this will no doubt be the first of many teasers for Xe-HPG. While Intel hasn’t provided a more recent roadmap for chips based on the architecture, the company previously announced in 2020 that they were aiming for a 2021 launch. And with the first DG2 chip already in the labs as of October, we know that Intel is well underway in bringing up Xe-HPG silicon.

Update (03/19): Sharp-eyed sleuths have since solved the binary code mystery. As it turns out, the digits are for an IPv4 address, which leads to https://xehpg.intel.com/. According to Intel's page, a scavenger hunt is starting on the 26th, so it looks like Intel will have some additional games for audiences to play.

Source: Intel

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  • Machinus - Thursday, March 18, 2021 - link

  • tpurves - Thursday, March 18, 2021 - link

    whelp those numbers could be IP and yep... works as an ip address that redirects you to https://xehpg.intel.com/
  • Hulk - Thursday, March 18, 2021 - link

    Good for you!
  • mode_13h - Thursday, March 18, 2021 - link

    Oh darn. I was all ready for it to spell something in hex. And, since it's Intel, you'd probably have to swap the order (because little endian, of course).
  • ballsystemlord - Thursday, March 18, 2021 - link

  • deil - Friday, March 19, 2021 - link

    There are fields in code of that suggesting they will register people for something.
    I guess they want people to google them a lot of times, to get stats higher for launch.....
  • shabby - Thursday, March 18, 2021 - link

    Won't this be oem only? Seems kinda pointless to hype it up.
  • SarahKerrigan - Friday, March 19, 2021 - link

    Where did you get that idea? This isn't DG1. This is a mainstream dGPU product.
  • shabby - Friday, March 19, 2021 - link

    Ah that's what I was thinking of 👍
  • CiccioB - Thursday, March 18, 2021 - link

    It's an IP address: 35:160:237:208
    Try it, it will bring you to the Xe HPG Intel page!

    Have I won something?

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